Rémi Krug, who retired as President of the House of Krug in January 2007, is a tireless ambassador whose passion for his craft and pride in his remarkable product remain undiminished after more than forty years in the business.

Rémi Krug joined his father Paul Krug II and elder brother Henri in the family firm in 1965 after graduating from the prestigious H.E.C. business school in Paris. His extrovert personality and talents as a communicator naturally led him towards international sales and marketing, and he travelled extensively throughout the world to promote the image of Krug champagne and maintain the company’s close relationships with Krug lovers. A fluent speaker of English and Italian, he was instrumental in cementing Krug’s traditional ties with the UK, reintroducing Krug to the US, and making Italy, at one point, the company’s largest market. Rémi Krug was awarded the Ordre National du Mérite, and also served as president of the influential Comité Colbert, the association of French luxury goods manufacturers, between 1998 and 2002.

Although officially retired, Rémi Krug remains very much a presence within the House of Krug, and continues to advise the House. He is, of course, a full member of the Krug wine team, actively involved in the crucial process of assemblage, the annual quest to recreate the legendary Krug style.